How custom home builders go from referral-dependent to a predictable, growing business, without burning cash, customers, or themselves.
Built for custom home builders and large-scale renovators doing $1M-$3M/year. You're the owner. You're still in the trenches. You know you need more buyers. And the right ones.
It's for the ones who are ready to stop guessing and start growing.
Your marketing is generic, so the leads are a mixed bag. You're not showing up consistently in front of the right people, which means when someone's ready to build, a competitor who's been in their feed gets the call instead of you.
Cold leads. Wasted consultations. A business that grows when referrals happen and stalls when they don't.
Leads come in and fall through the cracks. No pipeline visibility, no follow-up system, no accountability on who's been spoken to and what stage they're at. Quotes go out. Silence comes back.
You're losing deals you should be winning, and you don't know why.
We build and manage your Facebook and Instagram campaigns end to end. Targeting, creative, copy, integration, all handled. Built around your ideal client: homeowners in your service area with the budget and intent to build.
Solves Problem 01Every lead that comes in is contacted within minutes, qualified against your criteria, and booked into your calendar. You see everything: who's in the pipeline, what stage they're at, how many quotes are out.
Solves Problem 02Targeting, copy, creative, integrations. We generate qualified buyers, not cheap clicks.
Every lead tracked from first enquiry to signed contract. Automated responses, booking rates, close rates, full ROI visibility.
Keep leads warm. Re-engage dead ones. Increase show rates.
We coach you through every stage: qualifying, scheduling, proposals, closing. Stop winging it.
Expert feedback, account optimisation, business consulting. Not just a check-in call.
Re-engage leads you wrote off. Book appointments from your existing database.
We call every lead within 5 to 30 minutes. Up to 7 to 10 dials in 14 days if that's what it takes.
The exact system that turns one job into two or three.
These aren't cherry-picked. These are active clients across Australia.
Seven non-negotiables:
For builders quoting $100K-$2M jobs. One job covers a full year of your investment.
Management, system, receptionist, and strategy. The full Builder's Growth System.
Paid direct to Meta, never through us. Completely separate from our retainer.
We operate month-to-month. We recommend a 3-month minimum to see the system working. After that, you stay because it's working, not because you're locked in.
We take on a maximum of 1 builder per area. That's not a sales line. It's how we protect your competitive advantage.
No lock-in. We invoice month-to-month, every 30 days. We ask for an initial 3-month engagement, the minimum time to find what works in your market and start booking consultations consistently. After that, you stay because it's working, not because you're tied to a contract.
You do, directly to Meta. Ad spend never passes through us. We recommend a minimum of $1,000/month to generate enough volume to work with. It's completely separate from our retainer.
Only leads that come through your Meta ads and enter our CRM are attributed to us. Referrals, architect introductions, word-of-mouth, none of those are tracked in our system. We report only on the leads we actually generate for you.
Partly trust. We choose clients we trust. But it's backed by your CRM. Every lead we generate is tracked from first enquiry through to pipeline stage. We see when a lead moves from consultation to tender to contract, and we ask you to keep those stages current. Hiding your own success is grounds to end the engagement. It's in the contract.
We'll review what you've got. Most builders come to us with a boosted post or a traffic campaign generating clicks but not leads. We don't recommend running both at once. It's usually wasting your money.
We run continuous testing, typically 30 to 40 ad variations a month across different hooks, formats, and angles. Month one is high-volume testing to find what resonates in your market. By months two and three we know what's working and double down. You supply photos and short video from your jobs. We handle all copy, design, strategy, and setup.
Yes, sometimes better. Less competition means lower cost-per-lead and faster market saturation. Your reputation travels faster in a smaller town, so brand consistency matters even more. And since we only work with one builder per area, if you're in first, your competitors can't access the same system.
Your area might still be available. Let's find out.
Book a Free Discovery CallNo obligation. 30 minutes. We'll show you exactly what this looks like for your business, your market, and your numbers.
We don't take on more than 1 builder per area.